Twitter recruitment app TweetMyJobs is offering a new service to clients called Smart Tweet (“Smart” standing for for Social Media Applicant Recruiting Tool).

The new Smart Tweet service goes beyond simply posting jobs and includes identifying which of the 5000-plus TweetMyJobs channels to use to reach candidates; customization of tweets and the selection of key words for Twitter hashtags; analytics to monitor progress and make any needed changes; and the use of TweetMyJobs’ TweetMark™ process to brand companies’ tweets and promote their presence on Twitter (see our report here).

Smart Tweet can be implemented via an automated electronic feed to TweetMyJobs or manually for recruiters with a smaller number of open positions.