Yellow Pages Group controls about 93 per cent of the print directory business in Canada, as well as Auto Trader publications which dominate the used auto market. It has also been an aggressive online pioneer, investing heavily in Canada411.com and other interactive properties, boasting 9 million monthly unique visitors. But as a major Globe and Mail article outlines, it’s been punished in the stock market as print directory usage falls and analysts predict declining profit margins — it’s hard to stay at 60 per cent.