Schneider fills Yahoo post-Bradford ad exec shoes for now
After the unexpected leave-taking of Joanne Bradford, Yahoo SVP of U.S. revenue and marketing development, and until an outside search finds her replacement, Hillary Schneider, SVP of Yahoo America will step in to lead the Yahoo ad sales efforts.
“My plan is to work with Joanne’s team directly,” Schneider told Advertising Age. “At the same time we are going to launch an external search which I expect will take a couple of months.”
Yahoo is looking for a strategic mind with the ability to lead.
