Pre-owned vehicles on KBB by CDMData Inc.
CDMdata, a Kelley Blue Book company, just announced its all-new Pre-Owned Classifieds Package for auto dealers on kbb.com. The auto listings on KBB’s Trusted Marketplace will include inventory exclusive to CDMdata customers.
The classified product will enable phone and e-mail leads to dealers and customizable online dealer storefronts. The microsite will also provide merchandise callouts such as “newly listed” and “price lowered” for listing differentiation. Each vehicle will get a KBB Digital window sticker and Blue Seal Listing icon. Video is an option as well.
The Pre-Owned Classifieds Package automatically sends inventory to kbb.com from CDM’s AutoOffice up to five times each day. AutoOffice delivers dealer lead reprts as well.
“This package has all the necessary elements to help dealers achieve greater brand exposure and make an impact in connecting with the consumer,” said Mike Romano, CDMdata, Inc COO and Kelley Blue Book SVP, in the announcement.
