Realtors Property Resource update
On the Realtors’ Property Resource blog by National Association of Realtors (NAR) you can now view the latest RPR product – a U.S. map that shows you which MLS, and how many Realtors, now belong to RPR. The numbers are far from all-encompassing, but they are making progress. The 49,000 members of SoCal MLS out of Anaheim have joined RPR, as has every Realtor in Rhode Island.
In a recent NPR video CEO Dale Stinton referred to RPR as “the real estate industry’s version of the perfect storm.” RPR does indeed have many valuable products (See CIR 11.05, March 11) including mobile for the 1.2 million members of NAR that take advantage of the online help. The ultimate goal for RPR, according to NAR president elect Ron Phipps is to provide access to 147 million records about every parcel of property in the United States. Here’s a video update.
If I were a real estate vertical publisher I’d surely be talking to NAR about ways to collaborate and get my product in front of MLS members, or at least studying them all very closely to make sure my features are competitive.

