steve shipside
Ki-trouve.fr buys DirectGrossiste.com and DirectdeStock.com
French general free ads site Ki-trouve.fr has made a bid for the B2B market with the purchase of DirectGrossiste.com and DirectdeStock.com both of which specialists in B2B wholesale, liquidation sales and surplus inventory disposal.
Between them the two B2B sites feature over 90,000 ads and a joint visitor total approaching 3 million a year.
Affidata plays Anglophone card
Affidata.co.uk, the U.K. arm of Dutch property portal Affidata has hit on the idea of launching geolocalised searches showing English-speaking agents in the desired area to help English buyers looking for second homes. Given the notorious unwillingness of the English to speak another language, combined with their love of homes abroad the move seems entirely logical. Naturally if it proves popular it will immediately be reproduced by all the larger portals so Affidata’s first-mover status will be studied keenly by Rightmove, DPG et al.
Job boards still No. 1 for hiring in U.K.
Evenbase‘s latest quarterly review of the U.K. recruiter market shows that job boards remain the means of choice for companies looking to hire, with a 6 percent drop in the use of agencies to find staff, a result which Evenbase attributes to HR departments aiming to minimise recruitment spend.
The review also reveals a 27 percent fall in the number of vacancies being advertised. That has resulted in job hunters becoming increasingly proactive with 63 percent of candidates registering on between two and five different job boards (up 13 percent on the last quarter).
Candidates also seem to demand more of their job boards in tight times with 45 percent of candidates polled say they require more from job boards in terms of company information and industry trends.
Mike Wall, MD of Evenbase’s Job Boards division, comments; “There are some encouraging signs that people are still prepared to consider moving jobs, despite a fall in the number of overall vacancies. In particular, many job seekers are looking for ways to stay competitive in a difficult market, and they seem to have some specific companies in mind for their next move. Both are indications that there may yet be increased activity in 2012.”
Rightmove registers 20 percent traffic increase
U.K. property market leader Rightmove has published its Interim Management Statement for Jan. 1 to May 9 and the figures are looking good with a 20 percent traffic increase over the same period in 2011. The company enjoyed a record month in January with over a billion page impressions. Rightmove also notes that access via mobile apps “has been of particular note, in terms of rate of growth”, but doesn’t give figures.
The company is pinning its hopes for the future on a reported rise in ARPA (average revenue per advertiser) reporting that, “Over 75 percent of agents and new-home developers are now taking at least one additional product and over 30 percent of their spend in April was on additional advertising products”. This goes some way to counterbalancing the admission that the total number of advertisers has not risen over last year.
Zoopla buys UpMyStreet
Zoopla has just turned another page in the history of British property portals with the acquisition of UpMyStreet – one of the earliest property sites in the country.
UpMyStreet dates back to 1998 and survived the original dotcom boom before running into financial troubles in 2003. It was sold to uSwitch which was in turn bought by EW Scripps and then passed on to the Forward Internet group in 2009 but the company that now finds itself in Zoopla’s hands is a bit of a spent brand mostly of worth for the 1.1 million unique visitors it attracts (Comscore, March 2012).
Zoopla already attracts three times that many. Just what Zoopla paid to have that traffic redirected has not been disclosed, and Zoopla founder Alex Chesterman simply notes that; “This acquisition is a natural fit for us and allows us to further extend our audience and reach for the benefit of our members.”
U.K. recruiters most likely to post on social networks
According to recruitment software provider Bullhorn British recruiters are world leaders when it comes to adopting social networks. A survey of 65,000 users showed that 87 per cent of U.K. recruiters post their jobs on LinkedIn, a whisker ahead of the 86 per cent of their Canadian counterparts. 85 per cent of Australians and 84 per cent of American recruiters turned to LinkedIn compared to 75 per cent for the rest of the world.
A review of Twitter usage suggested the same pattern with 53 per cent of U.K. recruiters posting jobs to the micro-blogging site compared to 48 per cent in Australia, 44 per cent in Canada and the U.S., and 28 per cent elsewhere in the world.
Only when it came to Facebook did the pattern change since U.S. recruiters were most likely to use Zuckerberg’s baby with 27 per cent of recruiters posting to FaceBook pages, compared to 24 per cent in Canada, 23 per cent in the U.K. and Australia, and 17 per cent for the rest of the world.
It should be noted that the survey was a very anglo-saxon dominated affair not least since it seems to have ignored Viadeo and its stablemates which are the dominant social networks in France, China and a range of developing countries but it does show that English-speaking recruiters worldwide are keenly aware of the potential of social media.
- New Study Names Edmunds.com Most Popular Car Dealer Review Site
- HomeZada Integrates to Pinterest for DIY Projects
- Contact At Once! Dealer Chat Software Now Available to DealerRater Certified Dealer Partners
- United States:
- Vizu Moves into Social Media Ad Success Measurement
- McClatchy Names Elaine Lintecum As Vice President, Finance And Chief Financial Officer And Announces Other Leadership Changes
- United States:AutoTrader.com Announces New Leadership at VinSolutions
- Grenlist.com is a “Classifieds Community”, with environmental integrity! Every aspect of the site, has been created by the people, for the people!
- Canoe.ca publisher Quebecor reports Q1 2012 results
- Yellow Media Reports $3 Billion Quarterly Loss
