Building Sales

Intentional SEO misspellings may deliver hidden business (clients-only)

September 2, 2010 | Author Dave Lafontaine

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Building Audience, Building Sales, CIR, Search, Strategy | Tags: Internet Ghost, misspellings, seo | Enter your password to view comments.

Blox adds mobile-only stats to traffic reports

August 30, 2010 | Author Sharon Hill

If you’re using the TownNews.com Blox CMS and Ad Manager platform for your site’s news and advertising content, later this week you’ll be able to exclusively study the traffic your mobile platform and apps are bringing in. For those who want to enable mobile advertising, this could be quite handy. Mobile traffic reports, via the just-announced upgrade, can be delivered separately.

If you’d like to hear more about these changes, here’s the official announcement.

Posted in Building Audience, Building Sales, Marketplace, Strategy | Tags: blox, mobile advertising, townnews.com, tracking mobile | No Comments »

Partner search portal Parship expands matching service (clients-only)

August 23, 2010 | Author Cristina Costa

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Building Audience, Building Sales, personals | Tags: dating, germany, Parship, Partner search portal | Enter your password to view comments.

Automotive News teaches social for dealers (clients-only)

August 20, 2010 | Author Sharon Hill

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Automotive, Building Audience, Building Sales, Social, Strategy | Tags: auto dealers and social media, automotive news, citysearch, dealer.com, dealerrater, facebook places, google places, moving the metal through social media, socialdealer, yelp | Enter your password to view comments.

Broadcast viewers age, advertiser demographic needs do not (clients-only)

August 17, 2010 | Author Sharon Hill

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Building Sales, Marketplace, Strategy | Tags: broadcast advertising, broadcast audience, selling against tv, tv viewers | Enter your password to view comments.

Askeers.com, not a Killer Startup (clients-only)

August 16, 2010 | Author Sharon Hill

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Automotive, Building Audience, Building Sales, Marketplace, Real estate, Recruitment, Strategy, personals | Tags: askeers, killer startups, YACLW | Enter your password to view comments.

Social: what’s it doing to you? for you? (clients-only)

August 16, 2010 | Author Sharon Hill

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Automotive, Building Sales, Marketplace, Real estate, Social, Strategy, Video | Tags: automotive digital marketing, how to use social media, marketing through social media, social media, yelp | Enter your password to view comments.

LivingSocial Phoenix launch, Gannett to launch daily deals? (clients-only)

August 12, 2010 | Author Sharon Hill

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Building Audience, Building Sales, Marketplace, Social, Strategy | Tags: buywithme, daily deals, dealchicken, DealRadar, doozyofadeal, gannett daily deals, gannett online coupons, livignsocial, livingsocial, online coupons, snagandsave | Enter your password to view comments.

Twitter hires ad sales managers

August 10, 2010 | Author Sharon Hill

Dan Coughlin, former Facebook media sales director, is Twitter’s new director of ad sales for the East. Amanda Levy, who used to sell advertising for Yelp, is going to direct the West sales force at Twitter.

“We’re putting together a top-flight sales team as we begin to open our Promoted Suite of products to more companies,” Dick Costolo, Twitter’s COO, told The Wall Street Journal. Read the rest of this entry »

Posted in Building Sales, Insiders, Social, Strategy | No Comments »

PRISA reformulates its digital business (clients-only)

July 30, 2010 | Author Cristina Costa

AIM Group / Classified Intelligence clients can view this material. See our Become a Client page about signing up.

Posted in Building Sales, Insiders, Strategy, personals | Tags: Prisa, spain | Enter your password to view comments.

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