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PaperG continues to grow network
PaperG has signed up four additional newspaper companies to use its Flyerboard virtual bulletin board advertising product.
According to TechCrunch, PaperG recently added the Los Angeles Times, Media News Group, Lee Enterprises and Sun-Times Media Group to a client list that also includes Hearst, McClatchy, Gannett, New York Times Regional, Boston Globe, Newsday and the New York Post.
With Flyerboard, local advertisers can create online ads that mimic flyers on bulletin boards. The ads can run on newspaper websites and can be shared on social networks.
AoL’s Patch.com news, ads, head to Baltimore
AoL is expanding it’s hyperlocal Patch.com to the Baltimore area (for starters,) with what the Baltimore Business Journal says will be more than a dozen editions in nearby towns. Local community newspapers and dailies should be concerned. Read the rest of this entry »
InboxDollars, GrooveShark, with AdGenesis for video ads (clients-only)
Craigslist responds to prostitute letter (ad)
Craigslist CEO Jim Buckmaster has just responded on his blog to a letter (actually an ad) that appeared in The Washington Post and San Francisco Chronicle, from two young prostitutes who beseeched Craigslist to close down its lucrative adult services section. Read the Craigslist CEO’s post in its entirety below.
First, however, read this excellent coverage by WashPost , and do open the CNN video link, which shows Craig Newmark being stumped for response. Read the rest of this entry »
VacationRentalPartner, good media partner?
VRM Solutions, Inc, owners of vacation rental listing sites VacationRentalDirect.com, and InnDirect.com, has a beta sister site funded by seed accelerator TechStarts. VacationRentalPartner wants to make it easy for property owners to to manage their vacation rental home. Its target market is individuals that manage vacation rental homes and don’t want to pay high fees to outside management companies.
Vacation Rental Partner can handle booking requests, complete the contract, bill the renters, and arrange and oversee vendors such as pool cleaners and housekeeping services. It also enables automated listing distribution to Craigslist and other classified sites. Read the rest of this entry »
Move Inc.’s real “Find” for MLSs
Move, Inc.’s Q210 earnings call delivered some good news in the area of single home listings, up slightly as were the listing prices. It also announced the upcoming “Find” product for MLSs, to help them search properties.
Revenue in the second quarter of 2010 was $49.7 million, compared to $54.6 million in the second quarter of 2009. Read the rest of this entry »
Two more promoted at Tribune Interactive
Tribune Interactive announced two more promotions at the end of last week.
Tim Dukes is the new vice president / interactive marketing, and Andy Friedman is the new vice president / content for broadcasting, the job previously held by Dukes.
Also last week, the company announced the promotion of July Julie Anderson to senior vice president / content and integration.
Tribune promotes digital exec
CHICAGO — Tribune Interactive has promoted Julie Anderson to senior vice president/content and integration. In her new role, Anderson will oversee two groups: – The representation team, which provides strategic assistance to the company’s business units as they formulate their digital growth plans and implement new products in their markets, and – The market services group that provides training and support for Tribune Interactive’s platforms and products.
Anderson will also assist in the continued development of the company’s newsrooms as dynamic digital content engines capable of meeting news and information needs day and night.
“Expanding Julie’s role was a result of her continued success in building more intriguing content for the company’s interactive sites and increasing our audience,” said Marc Chase, Tribune Interactive’s president.
Anderson has been involved with interactive media since 1994. Most recently, she held the title of vice president/content and integration for Tribune Interactive.
Fairfax strikes ad deal with APN
Fairfax Media has struck a deal with rival Australian media house APN that will see the two publishers share advertising revenue.
Under the agreement advertisers will be able to bundle their ads in APN’s regional print products and Fairfax’s online brands including Domain, MyCareer and Drive.
The deal has particular significance in Australia’s real estate classifieds market where News Ltd-backed market leader realestate.com.au dominates listings and revenue outside of Sydney and Melbourne.
Fairfax hopes that supplementing its portfolio with APN’s strong regional presence will make it more attractive to advertisers outside of the country’s two main cities.
“This will allow APN to offer to a vast number of local and regional advertisers access to Fairfax’s world class digital platforms and thereby extending their reach nationally for the first time,” Fairfax chief executive Brian McCarthy said.
RentRight.co.uk bids to be 'ultimate' lettings portal
RentRight.co.uk has redesigned and redesignated itself as a portal in its bid to be the market leader of letting in the U.K. Read the rest of this entry »
