Kissell promoted to Globe VP advertising
Jason Kissell, who has been The Boston Globe’s executive director of advertising is now its Vice President, Advertising. Effective immediately, he oversees advertising for The Globe, Boston.com and its specialty publications.
“Jason has developed innovative ways to strengthen our local advertising position by establishing strategic business agreements and building deep relationships with customers,” said Lisa DeSisto, Globe chief advertising officer, in the announcement. “This promotion will allow Jason to extend his leadership and expertise to all categories of our business.”
Kissell joined The Globe in 2002, moving from outside recruitment ad sales to bizdev director and then managing director.
