canwest

Canwest papers sell for C$1.1 billion

Canada’s largest newspaper chain, Canwest LP, has been sold for C$1.1 billion to a bondholders group led by National Post president Paul Godfrey. The newspaper assets of the Asper family’s Canwest Global Communications Corp. had been up for auction, after receiving creditor protection in January. The winning bid trumps several other offers, including one from Torstar Corp. Here’s news coverage from the Post, Globe and Mail and Toronto Star — and some financial opinion from the Globe and Mail here. (And a Bruce Annan blog item below.)

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Good news in Godfrey-led deal for Canwest newspapers

Paul Godfrey’s last newspaper purchase — he led a $411 million management buyout of Sun Media Corp. in 1996 — was a great financial success for him and his managers, as they flipped it in 1998 to Quebecor for almost $1 billion. A losing bidder for the Sun assets then was Torstar Corp., which again this week failed in an attempt to go national by buying Canwest LP. Godfrey, 71-year-old president of Canwest’s National Post, has now led a group of unsecured creditors in scooping up 11 major dailies and 35 community papers from Montreal to Victoria for $1.1 billion. It’s apparently great news for Canwest employees, as the company promised continuing employment, pensions and benefits to all staff. It’s also good news for Canwest’s neglected digitial properties, including the flagship Canada.com and its verticals Working, Driving and Househunting, as Godfrey committed to growing digital revenues from 8 per cent to 25 percent. All this bonhomie is in contrast to the terse official comment from Torstar’s CFO, David Holland: “…the successful price was well beyond what we are prepared to pay.” There can be few regrets at Torstar that it didn’t pay $1 billion for the Sun papers 12 years ago, given the erosion in those tabloids’ income; check back in a few years to see whether Torstar is delighted by the deal it didn’t make this time. Apparently the match-maker who linked Godfrey up with the creditors was Journal Register CEO John Paton, who was a member of Godfrey’s management team at Sun Media…and will be keynote speaker at this week’s Canadian Newspaper Association conference in Toronto. Should make for some interesting conversations.

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Canwest keeps Working on its Driving

These can’t be the most pleasant times at Canada’s Canwest Global Communications, given its uncertain ownership prospects. But that hasn’t stopped the digital division from moving ahead. This week, Canwest relaunched its automotive site, Driving.ca, with “enhanced vehicle comparison tools and more content, helpful microsites, and more reviews than ever before”. Video from Global TV’s Driving Television and content from the newspapers are integrated into the new site, which will be promoted in a new ad campaign, tagged “smarter buyer, better car”. The functionality is chasing last year’s relaunch of Torstar’s Wheels.ca, Ebay’s Kijiji.ca, Sun Media’s Canoe Autos, plus MSN & Yahoo — and the market leader, Trader.ca — though a press release claims Driving.ca is “preferred” over any of its competitors. (Although Kijiji and Trader have far more used vehicles online than does Driving.) Meanwhile, Canwest’s recruitment vertical, Working.com, this month quietly added search functionality that aggregates listings from competitors, including Workopolis and Monster.

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Canwest daily to skip Mondays

One of Canada’s oldest daily newspapers is the latest in a line of North American media outlets to announce it will cease publishing its Monday edition in light of “challenging economic times.”

The Victoria Times Colonist, a division of the financially beleaguered Canwest Global Communications Corp. announced in a story on its site it has decided to cease its Monday publication on June 22 with news coverage being expanded to its Tuesday print edition and site, timescolonist.com.

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Canwest brings ShopLocal to Canada

Canwest has announced it will be the exclusive Canadian supplier of ShopLocal. The ShopLocal Canadian site will bring together content from SmartCirculars (online flyers) as well as from display ads placed in Canwest newspapers. All of this content will be searchable by shoppers on Canada.com and Canwest newspaper websites as well as on sites such as Facebook, MySpace, Lycos, Local.com and through Canwest’s partnership with Oodle.

Initial Canadian retailers using ShopLocal’s comparison shopping engine include Canadian Tire, Mark’s Work Wearhouse and Toys R Us. Brick and mortar retailers can convert their local print promotions into digital formats

Canwest publishes the Ottawa Citzen, the Montreal Gazette and nine other dailies.

ShopLocal in Canada competes with Flyerland.ca.

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Canwest to trim 5% of its workforce

Canwest Global Communications Corp. said it would trim about 560 jobs, or about 5 percent of its workforce, over the next few months in an effort to trim operating costs by about $61 million CAD ($49 million U.S.).

Initially the media giant will manage reductions through voluntary buyouts and attrition. The cuts are expected to impact print and broadcast operations — but not its digital businesses, as Canwest continues to morph more of its revenue-generating operations online.

The company pointed to the “current economic environment” as the culprit – but also said it was making structural changes in its television business to maximize operating efficiencies.

“Having completed an assessment of our Canadian operations and, after careful consideration, we are implementing a number of initiatives that will provide savings that will allow us to better compete in the current economic environment, without compromising our core products and services,” CEO Leonard Asper said. “It will not impact our strategy to invest in growth media like digital online, mobile and specialty channels.”

The company intends to cut about 350 jobs in Canwest Publishing and about 210 jobs in Canwest Broadcasting. Several hundred jobs have been eliminated over the last two years.

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