ComScore: Facebook fourth largest site
ComScore’s report on top Web sites worldwide for June put social networking king Facebook in fourth place in terms of unique visitors per month, just after Google, Microsoft and Yahoo and ahead of AOL and EBay.
The reasons aren’t hard to discern. During June, Facebook gained 24 million unique visitors for a total of 340 million unique visitors throughout the world. That’s higher than the official number of 250 million active registered users: you don’t have to be registered to visit some of the site’s pages.
During the last year, Facebook grew by 157 percent, adding 208 million visitors.
During June, Facebook had 77 million unique users in the U.S. putting it in 6th place (AOL and Fox Interactive Media joined Google, Yahoo and Microsoft ahead of Facebook in the U.S.).
Here’s the complete list (worldwide numbers):
– Google Sites – 844 million
– Microsoft Sites – 691 million
– Yahoo Sites – 581 million
– Facebook – 340 million
– Wikimedia Foundation sites – 303 million
– AOL – 280 million
– EBay – 233 million
– CBS Interactive – 186 million
– Amazon – 183 million
– Ask Network – 174 million
Twitter passes 44.5 million worldwide
Twitter unique visitors have reached 44.5 million worldwide in June according to new numbers from ComScore. That’s an increase of 7 million new visitors from May, a 19 percent increase. But compare it with June 2008 and you’ll findn increase of 1,460 percent. Yow!
20 million of Twitter’s visitors are coming from the U.S. ComScore now counts Twitter as the No. 52 largest site in the world (that’s bigger than ESPN but smaller than Craigslist).
Remember that these numbers only count visitors to the Twitter.com site and a substantial number of users – more than half by some counts – get to Twitter via third party apps. That could put unique visitors at potentially 90 million worldwide and 40 million in the U.S. Not up to Facebook numbers yet which hit 77 million in June, but who knows, the way things are going in the social network world, Twitter could soon overtake MySpace’s 68 million (and dropping) unique visitors per month.
ComScore: CareerBuilder, HotJobs, Monster still tops
A new report from ComScore says that 65 million Americans visited the “career services and development category” in June – a 10 percent increase versus a year ago. Seven of the top ten sites in the category achieved double-digit gains during that period.
At the top of the bunch is CareerBuilder with 21.7 million unique visitors, followed by Yahoo HotJobs with 17.9 million visitors (up 23 percent vs. year ago) and Monster.com with 14.5 million visitors (up 6 percent).
In fourth place, Indeed grew 59 percent to 8 million visitors, Job.com sites were up 46 percent to 7.4 million visitors, and SnagAJob increased 48 percent to 4.7 million visitors.
The next four on the list were Simply Hired, JobsOnline.net, OPM and Brassring.com.
ComScore also asked which were the top searched for occupations in the careers category. “Customer service” came out on top with 273,000 people searching on that term in the category in June, followed by “warehouse” (257,000 searchers) and “sales” (217,000 searchers).
Career sites’ services gain followers during economic downturn
Today comScore revealed its June 2009 study of the career services and development category of recruitment sites. Based on data from comScore Media Metrix and comScore Marketer, more than 65 million Americans visited the career and devleopment category in June. With a 10 percent year over year increase, the category is one of the top-growing areas of job board activity. Careerbuilder, HotJobs, Monster, Indeed, Job.com, SnagAJob, and SimplyHired all experienced double-digit category growth.
“Job and career-related resources continue to be one of the fastest-growing categories online…,” said Jeff Hackett, comScore SVP, in the report. “Careerbuilder, HotJobs and Monster have maintained their leadership positions for several years now, but there are also a few upstarts in the industry making some noise. Certainly with millions of Americans reevaluating their careers right now there is opportunity for continued growth and innovation in this segment of the online marketplace.”
According to the comScore report, the most searched occupation in the category was customer service, with 273,000 searches in June. Warehouse jobs had 257,000 searchers, and sales 217,000.
Latest Comscore real estate rankings
The latest Comscore rankings for real estate websites in the U.S. are in. Not surprisingly, Move.com is once again on top. Here’s the full list:
1. Move.com
2. RealEstate.yahoo.com
3. RealEstate.aol.com
4. Rent.com
5. Zillow.com
6. Trulia.com
7. RealEstate.msn.com
8. Homes.com
9. Apartments.com
10. NCI Interactive
As always, Comscore and fellow research firm Hitwise don’t always agree. For example, Trulia was only at number 9 on the Hitwise list. Rent.com was in sixth place on Hitwise, and Zillow was in third place, rather than fifth as on Comscore.
Redfin expands to NY, traffic grows 300 percent
Online brokerage Redfin is expanding into New York. Westchester, Long Island, and Queens are all available, although Manhattan and Brooklyn still remain beyond its reach. In California, the site now covers Sacramento and the Central Valley. Other existing markets include Boston, Chicago, Washington DC, Baltimore, the San Francisco Bay Area, and of course Redfin’s home base of Seattle.
At the same time, the company announced it is adding up to 200 additional data fields for Realtors to use. Depending on the area, Redfin will now list property details such as price history, the sellers’ mortgage history, cumulative days on the market, lot square footage, and will display addresses on a map.
Redfin says that traffic grew 300 percent last year to 1.6 million unique visitors. ComScore is more cautious, estimating only 324,000 U.S. visitors in March, 2009.
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