Building Sales

Latin America: Battle is growing for classified ads

Use of the Internet and interactive media in Latin America is growing fast and furious — reminiscent of double-digit growth that marked the ―Dot-com 1.0 era in the United States in the late 1990s. Read the rest of this entry »

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Jobs-ad outlook 2012: ‘Social 2.0’

We’re in a place in modern history we’ve never really been before: Jobs are shifting globally and labor pools are shrinking locally. No one really knows how it’s all going to work out.

However, there does seem to be a constant in the chaos: The No. 1 way to get hired is still knowing somebody on the inside. Read the rest of this entry »

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Social media: Influencer of the ages

This 19-page special report in Classified Intelligence Report covers social classifieds in a special report penned by executive editor Peter M. Zollman. He points out some stellar examples and concludes with a nine-point prescription for doing social classifieds right. Read the rest of this entry »

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Craigslist 2009: Hitting the $100 million mark

Craigslist, the “free classifieds” site that offers community advertising in 570 markets worldwide but charges only for a tiny percentage of its ads, will generate $100 million in revenue in 2009, according to AIM Group / Classified Intelligence estimates.

That’s an increase of more than 23 percent from Craigslist’s estimated 2008 revenue, making clear that the company continues to grow significantly while many classified-advertising publishers are reporting year-over-year drops of 50 percent or more in certain categories. Read the rest of this entry »

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Call Center 2008

Call centers are a major concern for publishers of all sizes and types — newspapers, dot-coms, niche publications and others.

The report studies the issues of outsourcing, offshoring, downsizing, inbound vs. outbound calls. Read the rest of this entry »

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