Real Estate

Real Estate Advertising 2009

July 21, 2009 | Author Jim Townsend

Social media are generating strong interest among real estate agents as tools for advertising and delivering leads. And while property professionals are still buying print, the perceived value of that is falling off a cliff, according to research from the Advanced Interactive Media Group / Classified Intelligence. Read the rest of this entry »

Posted in Real Estate | No Comments »

Craigslist 2009: Hitting the $100 million mark

June 10, 2009 | Author Jim Townsend

Craigslist, the “free classifieds” site that offers community advertising in 570 markets worldwide but charges only for a tiny percentage of its ads, will generate $100 million in revenue in 2009, according to AIM Group / Classified Intelligence estimates.

That’s an increase of more than 23 percent from Craigslist’s estimated 2008 revenue, making clear that the company continues to grow significantly while many classified-advertising publishers are reporting year-over-year drops of 50 percent or more in certain categories. Read the rest of this entry »

Posted in Building Audience, Building Sales, Marketplace, Real Estate, Recruitment, Strategy | No Comments »

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