Building Sales

TrueCar dealers sell 500k vehicles in year

No-haggle vehicle sales site TrueCar has reported that the past year’s 500,000 car and truck sales bring its auto-sales total to 1.5 million. Here’s the announcement: TrueCar Certified Dealer Network Tops 1.5 Million Total Auto Sales, Over 500,000 Since November 2013 SANTA MONICA, Calif., Oct. 14, 2014 /PRNewswire/ — TrueCar, Inc., (NASDAQ: TRUE), the negotiation-free car...

Read More

Tesla plans used-car sales, more dealer competition

As yet more worrisome competition for U.S. auto dealers and the online marketplaces that depend on them for revenue, electric car manufacturer Tesla is planning to get into the used car business. Tesla vehicles are about to become three years old, and Tesla is planning to start selling its own used cars, Automotive News has just reported.  With the auto-dealer-free Tesla business model, this...

Read More

OLX launches massive ad campaign in Poland

Naspers’s OLX.pl (former Tablica.pl) kicked off its autumn advertising campaing under the slogan “Millions of buyers are waiting for your listing”. The campaign shows funny stories of people in emergency life situations that need specific staff (such as bicycle, speakers, stroller), and therefore they are calling for exposing them for sale on OLX.pl. The advertising campaign has been...

Read More

De Persgroep revamps its online advertising strategy

The publishing house De Persgroep is boosting its efforts at automated trading, automatic ad sales and mobile ad distribution in the Dutch market with the goal of gaining increased attention from the audience. “Our new brands are receiving over six million contacts daily with 3.8 million unique individuals, giving us every day 18 minutes of their attention. The story needs to be told much...

Read More

Data Drives Sales at Coches.com

Auto classified Coches.com is using big data to promote new car sales during the traditional late-summer slump. The Spanish site gathers proprietary information from its more than 450 dealer partners across the country to give an accurate account of average prices for new cars. According to its latest report the average price of a new car in Spain fell by €600 in the past six months. Despite...

Read More

He’ll ‘be back’ — in Austria? Australia?

payday loans Arnold Schwarzenegger is famous for three things: his body-builder days, his terms as ‘Governator’ of Kah-lee-fornya, and his line in Terminator, “I’ll be back.” Now, he’s going for a different kind of famous: The Austrian actor / politician has decided to move back to Austria — at least, so goes the premise — but he gets confused and winds up trying to find a...

Read More