Marketplace

Boostable gets $2.6 million boost

Boostable, new advertising platform for marketplaces, just received $2.6 million in Series A funding from SV Angel, Omidyar Network, Digital Garage and eight other investors. The startup provides a tool for sellers to quickly launch ad campaigns on channels such as Facebook and Google. Boostable graduated from Y Combinator incubation earlier this year. According to Crunchbase, the new funds will...

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Etsy sellers get offline credit card reader

Etsy has enabled offline credit card payments by offering a free mobile credit card reader to its U.S. merchants. Now these creative crafts people will be able to set up a booth at a local flea market, or have their own neighborhood storefront location, and take payments by way of their smartphone and the reader. For Etsy it adds a 2.7 percent revenue share for offline transactions to its...

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Yelp profit grows as it moves across globe

Directory portal Yelp just keeps on evolving from review-only to sales facilitator for local businesses –  and that shows in its bottom line, with another quarter whose net income ($3.6 million)  compared positively to a net loss this same time last year. As of the third quarter of 2014, Yelp revenue leaped 67 percent year-over-year, its 67 million reviews indicated a 41 percent YOY...

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Redfin acquires Walk Score

Technology broker Redfin just announced its purchase of Walk Score, a tool integrated into many rental sites that lets visitors gauge walkability of properties  – that is, how easy it is to get from home to important places like store, restaurant and coffee shop. It’s the first acquisition for Redfin. “Now together, we can realize a key component of Redfin’s strategy, to get...

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Notable Niche-y job marketplaces launch

Here are two innovative recruitment startups with emulatable features. This content is available to Classified Intelligence Report clients. Want to know more about becoming a client? Click here. ...

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Edmunds ads had to go or THEY would, said dealers

Edmunds.com just introduced a series of commercials and YouTube videos about haggling auto dealers that many dealers found insulting. What Edmunds thought was a humorous marketing of its Price Promise no-haggle car-buy system some dealers called  an insulting re-enactment of outdated stereotypes, according to AdAge.  Dealers said the ads could end or their relationship with Edmunds would. The...

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