Social

Barter marketplace startups abound

Despite the ongoing struggle to build volume and variety of items, the concept of getting and giving goods through trade seems to be flourishing online.  Increasingly, these barter experiences have expanded beyond the exchange of stuff to sharing of services, and hiring.  Here are two such smart startups. This content is available to Classified Intelligence Report clients. Want to know more...

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New Facebook Product Ads bigger worry for competitors than Groups

The just-revealed Facebook Product Ads, as with its other Facebook moves to marketplace such as its new big-data Atlas ad-network effort , should be of much more concern to classified and marketplace publishers than what the social giant is doing with Facebook groups. This content is available to Classified Intelligence Report clients. Want to know more about becoming a client? Click...

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Apartments.com relaunches, introduces free private-owner listings

CoStar Group, owner of Apartments.com and commercial real estate veteran LoopNet, just announced many changes to the Apartments.com website and marketing strategy, including the introduction of free rental listings for private owners.  On today’s conference call we also learned about changes to sales strategy for CoStar Group as a whole. This content is available to Classified Intelligence...

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Groupon debuts Pages, merchant reviews

The ongoing problem for daily deals veteran Groupon has been keeping enough varied inventory in its deals marketplace. During its Q4 and end-of-year 2014 earnings call Groupon CEO Eric Lefkosky announced the rollout of consumer ratings and reviews by way of its new merchant Pages on Groupon.com. Over the years, Groupon has amassed more than 20 million merchant ratings and tips from customers...

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LeBonCoin may be squeezed by Facebook’s buy/sell option – reports

LeBonCoin, a horizontal site for buying and selling items that enjoys tremendous popularity in the French market, might be impacted by the new buy/sell feature for groups on Facebook, the French media speculated today. Launched in November 2014, the Facebook Groups app for IOS and Android added a buy/sell function recently. This app allows users to sell anything, including real estate, add...

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LinkedIn Talent Solutions revenue up 41%

While LinkedIn is first and foremost a business network – THE business network – its Talent Solutions revenue, as of the fourth quarter of 2014, makes up 57 percent of all revenue for the social media firm. That’s a tiny drop from the 58 percent it represented in Q4 2013, but it’s a 41 percent revenue boost year-over-year (YOY), to $369 million. LinkedIn total revenue for...

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