Video

Auto shoppers prefer Edmunds.com, Cars.com, finds J.D. Power

The J.D. Power 2014 Third-Party Automotive Website Evaluation Study, just released, examined the features and content of third-party automotive websites that shoppers find useful when searching for their next vehicle.  The study evaluated shopper satisfaction based on appearance, navigation, speed and information / content. Among the 3,300 consumer participants – folks who said...

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Nielsen’s Bill Jaris takes brand new RealEyes North American presidency

Bill Jaris, Nielsen director of sales, digital platforms and networks, is about to be the first president of North America for London-based RealEyes. His new employer, an emotional analytics platform, measures viewer emotional connections with video advertising. Here’s the announcement:    Bill Jaris Named President of Realeyes   Will Grow “The Google of Emotions” in North...

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Trulia kicks off $45-million ad campaign

With a focus on women 25 to 44 years of age, Trulia kicks off its 2014 $45-million ad campaign. Although TV will be the major medium, radio, outdoor, and the Internet will deliver the “Moment of Trulia” message as well. The primary advertising goal is to grow downloads of its mobile apps.  Here’s the announcement: Trulia Defines Its Moment With First Ever National Marketing...

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NestBuilder real estate, home improvement beta debuts agent videos

Beta site NestBuilder.com launched in January. It is the latest in a growing number of real estate listing sites that combine agent profiles with those of home-improvement service provider profiles. NestBuilder listings, news and tips on home improvement and design are all video based. In the MyNest social-media community Nesters can share their favorite videos or videos of their own properties...

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CBS, CSI hunting Craigslist killers?

According to Vulture.com, the long-running CSI TV show is about to spin off yet again, this time to tackle Internet fraud and crime. CBS has confirmed. “Think CSI: The Internet,” wrote Vulture.  CBS said that the producer has worked as a cyber psychologist,  so the show will follow an FBI cybercrime special agent. Perhaps we’ll be able to watch the search for, and capture of...

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Postlets now on IOS; Craigslist Postlets bit more hassle

Postlets, the snazzy Zillow-owned tool that allows real estate and rental advertisers to easily create, post, and manage listings to multiple sites, is now available  for IPhone and IPad. This content is available to Classified Intelligence Report clients. Want to know more about becoming a client? Click...

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