Australia

Seek to create Asian job-site behemoth; reports killer H2 results, stock hits record

There will soon be a new Asian powerhouse in recruitment advertising — and it will all be majority-owned by Seek Ltd., the Australia-based recruitment category-killer. Seek is buying the 78 percent of JobStreet Corp. that it did not own and it will merge JobStreet and JobsDB, in which it also owned a majority stake. The announcement came today as Seek also announced its results for the...

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Fairfax Aussie papers to drop car listings?

Will Fairfax be giving up completely on auto listing ads in print? Based on this report from The Australian, owned by competitor News Corp., it sounds like it. (Subscription required for full access.) The Australian says Fairfax tried to reach a collaborative deal with the dominant automotive site in Australia, CarSales.com.au, or with CarsGuide.com.au, but both said no. CarSales is publicly...

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Fairfax targets Seek with Adzuna tie-in

Updated with Seek listing count and comment Fairfax Media in Australia is beefing up its recruitment advertising efforts, which were once dominated by the “rivers of gold” classified print ads in the Sydney Morning Herald and The Age of Melbourne, by working with job-listing aggregator Adzuna to try to overtake Seek.com. Fairfax today (Thursday) announced a joint venture with Adzuna, the...

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IAB: Australian Q3 online ad spend tops A$1 billion for first time; classifieds are up

The latest Online Ad Expenditure Report of the Interactive Advertising Bureau (IAB) in Australia shows online advertising expenditure exceeded A$1 billion ($940 million U.S.) for the first time in Australia in Q3 this year. The survey is conducted by PricewaterhouseCoopers on behalf of IAB Australia every quarter. Online ad spend grew 25 percent to A$1 billion in Q3 2013 from A$813 million...

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REA to launch Chinese-language site

REA Group, the company behind Australian property site RealEstate.com.au, today announced plans to launch MyFun.com, a new Chinese-language property site listing Australian properties, in early 2014. MyFun, which is Mandarin for “buy property,” will boost opportunities for both Chinese consumers looking for business prospects and Australian property owners wishing to...

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Australia battle: Quicksales drops all fees, tackles market-leader Gumtree head-on

UPDATED with Gumtree and Quicksales comments; correcting numbers of listings How does a two-year-old general merchandise site take on a nine-year-old, well-entrenched site that’s owned by one of the largest classified companies in the world? Easy. It makes everything free just as the competition is raising its prices. That’s what’s happened in Australia, where Quicksales.com.au today (May...

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