Brazil

Free ads, new listing fees at MercadoLibre in Brazil

MercadoLibre, a leading Latin American ecommerce platform with a growing classifieds business across the region, has announced a new fee structure for listings. According to the company, effective on September, there will be just three types of listings:   Free Classic No interest No cost 10 percent fee for sale 16 percent fee for sale Last for 60 daysAvailable if the seller has 5...

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Navent’s ImovelWeb buys Urbanizo

ImovelWeb, a Brazilian real estate platform owned by Latin America classifieds company Navent, has announced this week the acquisition of Urbanizo, a real estate technology start-up. The deal is part of Navent’s on-going expansion plans in Brazil. In the past few years, Navent has acquired a number of assets in the key Latin American country, including real estate classifieds...

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MercadoLibre buys software firm

Latin American e-commerce platform MercadoLibre (Nasdaq: MELI) has bought Brazilian software company KPL Soluções for at least BRL 50 million reais (U.S.$16 million), adding 80 employees and expertise in software for online retailers, according to information from Reuters. The Brazilian company, which has about 300 clients, will focus on developing cloud-based business management software...

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Webmotors posts strong FY2014 results

Webmotors, a Brazilian auto classifieds company owned by Spanish bank Santander and Australian cars vertical Carsales.com, registered a BRL 31 million (U.S.$9.8 million) net profit in fiscal year 2014, according to a filling at the Diario Oficial de Sao Paulo, Sao Paulo’s official gazette. The company’s consolidated results for the year increased 51.2 percent, year-on-year, the release...

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Oba to enter the Brazilian auto classifieds

XMarket, a Brazilian company that received an initial seed funding of $850,000, has started a cars website to compete in the Brazilian autos segment. The company expected to launch its website last year, but postponed the move to the first quarter of 2015 after changing the platform’s name to Oba.com.br. Oba.com.br will now unite all of XMarket’s businesses – real estate,...

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Zap launches new ad campaign

Brazil’s real estate classifieds portal Zap has launched a new ad campaign, which aims to target buyers who’re looking for brand new apartments. The ad campaign has the signature of FCB Brasil, a Brazilian advertising company, and is being aired on the prime time of Brazil’s Globo TV, a leading channel at the open TV. In addition to the TV commercials at Globo, Zap is also airing its 2D...

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