Little adds CEO, ContentNext, to her role
Another big name in interactive media has taken on a new role. Caroline Little, who ran WashingtonPost.Newsweek Interactive, is now managing ContentNext Media, which publishes the terrific site / e-mail product PaidContent.org.
Little is CEO of North America for Guardian News & Media. Adding day-to-day responsibility for ContentNext is just part of her role; she's also responsible for growing the parent company's business and advertising in the U.S. She's been on the board of ContentNext since it was acquired by Guardian last summer. She replaces CEO Nathan Lane, who's joining the e-commerce fashion company Gilt Groupe. Lane in turn replaced ContentNext / PaidContent founder Rafat Ali, who of course remains with ContentNext as one of its two premier reporter / bloggers.
In the announcement, on PaidContent, Little said there's no plan to merge ContentNext with Guardian (which offers solid coverage of media in the U.K. and sometimes Europe), or with Guardian America. "Our goals remain the same, and we need to continue to stay focused and execute on them," she said.
ContentNext also operates MocoNews.net, about mobile devices and services; PaidContent:UK; and ContentSutra.com, a companion site that focuses on India.
