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  • Dec 12, 08
    Headlines
    China’s online advertising still booming despite economy

    Despite gloom and doom elsewhere, China’s major online advertising companies seem to be in good health and confident about future business. So far they show no sign of being affected by the financial tsunami that has hit most countries and which is also slowing China’s economic growth. 

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  • Dec 10, 08
    BT gets attention in a recession

    The advertising slowdown has everyone looking at ways to save money or make their spending more effective. Behavioral targeting is coming onto more people’s radar for both those reasons.  But advertisers need to be smart if they want results.



    1 Comments
  • Dec 10, 08
    Headlines
    New York Times earns $1.68 million from Kindle sales?

    The New York Times is now earning in the neighborhood of $1.68 million a year, according to an internal Times memo. 



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  • Dec 10, 08
    Headlines
    EMarketer revises social network ad spending down

    EMarketer has revised its projections for U.S. social network ad spending, down from a projection of $1.4 billion in May to $1.2 billion now. 



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  • Dec 09, 08
    Headlines
    Never miss a status update: MySpace launches toolbar

    MySpace is launching a new toolbar that will bring a stream of MySpace data, including notifications, friend activity, mood and status for themselves and their friends, right to the top of the browser.



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  • Dec 08, 08
    Newspapers: The bad news seems endless

    Here’s a handful of “must-read” articles from SeekingAlpha.com and AdAge --- most of them outlining the seemingly endless bad news for newspapers.



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  • Dec 08, 08
    Headlines
    MySpace vids go mobile

    Mobile users can now watch videos from MySpace via a partnership with RipCode. The content will be available at MySpace’s mobile site, m.myspace.com.



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  • Dec 08, 08
    Headlines
    Reply gives small businesses cheaper geo-targeting

    Reply.com has launched Click Marketplace that gives small businesses the same ad functionality provided by geo-targeting but without the cost.



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  • Dec 08, 08
    Headlines
    Yahoo loses Daboll to Bunchball

    Another senior exec is leaving Yahoo. This time it’s Peter Daboll who had the intriguing title of chief of insights. He’ll be heading up social media and gaming provider Bunchball.



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  • Dec 08, 08
    Headlines
    Egypt bans GPS on iPhone

    Maps on mobile phones are becoming an essential part of next generation cellular devices. They’re an important way for everyone from local pizza joints to Realtors to get the word out about their offerings. Just don’t try it in Egypt. 



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  • Dec 08, 08
    Headlines
    Denise Warren new GM of NYTimes.com

    Denise Warren is the new GM of NYTimes.com, adding to her current duties. She fills the position left vacant by Vivian Schiller, who joined NPR on Dec 1 as its new CEO.



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  • Dec 05, 08
    Headlines
    LV papers use print codes to drive traffic to auto Web site

    The Las Vegas Review-Journal and Las Vegas Sun incorporate unique codes in print automotive ads to drive more traffic to RJAutos.com.



    0 Comments
  • Dec 05, 08
    Headlines
    These days, it’s all about measuring ROI

    Newspapers use Adicio tools to measure and manage ad results.



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  • Dec 05, 08
    Headlines
    Angie’s List raises another $7 million

    Online review site Angie’s List’s pocketbook just keeps on growing. Last month, we reported that the company had raised $18 million. Now comes another $7 million this month.



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  • Dec 04, 08
    Headlines
    YouTube, Ning cracking down on sexually explicit material

    You’re searching for a video about a new Prius on YouTube and what comes out on top? A sexually explicit video of a scantily clad woman and the aforementioned Prius. It’s not porn, but neither is it exactly family-friendly stuff. Now YouTube is trying to clean up its act, and Ning is banning it entirely.



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  • Dec 04, 08
    Headlines
    80 percent of Web users watch online video at least once a month

    Still wondering how important video will be to your site? Take a look at the results of a Nielsen study.



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  • Dec 04, 08
    In a down market with budgets being cut, organic search ranks higher

    The SEOmoz blog has an interesting insight about how businesses are reviewing their Web presence in today’s down market. The conclusions are applicable for any interactive media or classified advertising business that is increasingly pressed to justify ROI for their Web operations.



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  • Dec 03, 08
    Headlines
    Gumiyo helps newspapers go mobile, classifieds too

    Mobile application provider Gumiyo has launched its Mobile Ready Platform which aims to help newspapers offer mobile Web and SMS campaigns to their advertisers.



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  • Dec 02, 08
    Craigslist pulls new money out of 8 new markets

    You got to hand it to these guys. Craigslist earned almost $4.5 million in recruitment advertising from Oct. 25 to Nov. 25—almost $637,000 of it new revenue, the direct result of adding eight new cities to the list of markets in which it charges per listing. 



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  • Dec 02, 08
    Headlines
    MySpace says its a great time to buy startups cheap

    The vultures are starting to get hungry. MySpace co-founder and CEO Chris DeWolfe, speaking at the Reuters Media Summit, said the online social network sees opportunities in today’s economic slump to buy start-ups for a fraction of what they would have cost six months ago.



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