Monster introduces new functions for BeKnown Facebook app

Employers Can Boost Job Exposure to People on Facebook with free ‘Jobs Tab’; College Students and Grads Can Better Connect via free ‘College Pages’

MONTREAL, QUEBEC (Marketwire – Dec. 1, 2011)

Monster.com, the worldwide leader in connecting people to job opportunities and flagship brand of Monster Worldwide, Inc. (NYSE:MWW), continues to deliver social solutions to meet the evolving needs of employers and job seekers with the introduction of ‘Jobs Tab’ and ‘College Pages’ for BeKnown™ – Monster’s fast-growing professional networking app on Facebook.

Available globally, the BeKnown Jobs Tab provides even wider recruitment reach for all companies in BeKnown, by automatically distributing brand content and jobs to a company’s Facebook Page, leveraging a brand’s existing fan base to reach active and passive job seekers at no cost to the company. And to meet the evolving needs of employers and job seekers, the BeKnown College Pages provide an opportunity for current and graduating students to build stronger career networks and professional connections with alumni on Facebook who work at top companies that are hiring.

“Many employers already have people who Like their brand and engage with them and these are professionals who could one day become job candidates – and HR pros and recruiters can now tap into the power of this engagement by making it easy to view all jobs available at their company via the BeKnown Jobs Tab,” said Peter Gilfillan, senior vice president and general manager of Monster Canada. “With BeKnown College Pages, college graduates can now tap into alumni networks that are a key source for career opportunities today. BeKnown College Pages also provide the career-focused presence that institutions of higher education need today to connect students to alumni in ways that other professional networks do not readily offer.”

BeKnown Jobs Tab lets employers with a BeKnown Company Profile page automatically distribute recruitment branding elements and job listings — including BeKnown social job listings, Monster postings and soon all ATS jobs* — to their company Facebook Page, to reach candidates beyond their network of professionals on BeKnown. Unlike other professional networking sites, Monster is not charging companies to provide job listings to their Facebook Pages. If an employer has a Company Profile page in BeKnown, they can simply integrate the Jobs Tab into their main Facebook Page and extend their social recruitment presence to reach a much broader network of professionals on Facebook.

With BeKnown Company Profile Pages and the Jobs Tab, employers will be able to:

  • With BeKnown Company Profile Pages and the Jobs Tab, employers will be able to:
  • Establish a recruitment-focused brand presence on Facebook;
  • Introduce people on Facebook to all current job opportunities;
  • Feature all their Monster jobs on BeKnown;
  • Facilitate conversation between employees and potential candidates to drive high quality referrals;
  • Allow visitors to follow their company and become part of the future talent pipeline.

BeKnown College Pages provide institutions with a great way to build a professional network of students and alumni through Facebook, and gives page visitors an opportunity to professionally network and discover job opportunities. BeKnown is extending the benefits of its already free job listings by automatically adding jobs posted by alumni to the College profile page; thereby enabling alumni to help their employers find top talent while at the same time contributing to the college community.

With BeKnown College Pages:

  • Any jobs posted by alumni on BeKnown are added to the College/University profile page and Alumni with job opportunities can post jobs to students and recent alums for free.
  • School administrators can claim their University Profile page and grow a professional network of current students, graduating students and alumni.
  • Students can follow their school and build relationships/connections with alumni working at top companies & discover alumni jobs.
  • Students and alumni can share job opportunities & connect professionally.

Launched in June, the BeKnown professional networking app is available in 19 languages in 36 countries and is also accessible for free via mobile apps on Android and iPhone devices. Visit http://go.beknown.com for more information on BeKnown, or follow BeKnown on Twitter and visit the BeKnown blog for regular updates.

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