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*CARS.COM WORKSHOP at nada convention & expo SHARES mobile CONSUMER INSIGHTS, MOBILE STRATEGIES FOR DEALER SALES AND SERVICE PROCESSES*

* **WHAT:* In his session, “Winning With Mobile: Selling Generation Smartphone,” Cars.com Dealer Training Manager Jack Simmons shares insights into the mobile consumer, strategies for establishing a dealership’s mobile presence and steps for incorporating mobile into the sales and service processes, as well as opportunities to increase productivity with dealer-facing mobile tools.

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*WHEN:* Friday, Feb. 3 at 2 p.m. PST in room N109-110****

Sunday, Feb. 5 at 10:30 a.m. and 2:15 p.m. in room S219****

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*WHERE:* NADA-ATD Convention & Expo****

Las Vegas Convention Center****

** *WHO: *Jack Simmons has trained more than 100,000 automotive professionals over the course of his 30+ years in the industry, including both franchise and independent dealers as well as professionals from automotive manufacturers and industry organizations. A former dealer himself, Jack has been on the forefront of helping dealerships attract the online car shopper, from online reputation management and optimizing new car inventory listings to winning with mobile. He is a frequent speaker at industry events, including NADA, NIADA, Digital Dealer, the DrivingSales Executive Summit, the J.D. Power Automotive Internet Roundtable and national BHPH conferences. He joined Cars.com in 2010.

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*ABOUT CARS.COM*

Cars.com is an award-winning online destination for car shoppers that offers information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. Cars.com offers thousands of new and used vehicle listings, consumer reviews, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and many other tools. Cars.com put millions of car buyers in control of their shopping process with the information they needs to make confident buying decisions. Launched in June 1998, Cars.comis a division of Classified Ventures, LLC http://www.classifiedventures.com/, which is owned by leading media companies, including Belo (N.Y.SE: BLC), Gannett Co., Inc. ( N.Y.SE: GCI), The McClatchy Company (N.Y.SE: MNI), Tribune Company and The Washington Post Company (N.Y.SE: WPO).****

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