Classifieds as a consumer product by Peter M. Zollman in Uncategorized 07 Nov 2008 MIAMI — “Change” vs. “transition.” Both are necessary, but “transition is really what’s happening in the classified industry, Ciler Yildiz told the International Classified Media Association yesterday. Yildiz is VP of marketing, sales and human resources of Trader Media East, which — like just about This article is only available to AIM Group clients. Please subscribe now or log in to view. Share ciler yildizStrategytrader media east Peter M. Zollman Peter M. Zollman brings more than 35 years of media experience to his role as founding principal of the AIM Group / Classified Intelligence Report. He has worked with a wide range of media companies, dot-coms, technology providers and start-ups to develop and expand successful interactive-media services. He is based in Altamonte Springs, Fla., near Orlando.