ContextWeb adds Spanish, hires Time Warner exec

25 Nov 2008

Contextual ad company ContextWeb has launched new functionality that targets Spanish-speakers through its category and keyword targeting technology. To head up the new operation, the company has hired Time Warner’s Joe Kutchera as director of Spanish-language markets.

The Spanish language market is growing rapidly: EMarketer e

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.