The name is cute – a play on the popular Web bookmarking site But has the potential to shake up how home seekers conduct their searches.

Launched this week at the Inman Real Estate Connect conference, the free site focuses purely on real estate and allows users to bookmark real estate searches from the top ten real estate portals in the U.S. so that the listings are accessible from a single site.

Any changes to a property – an updated price or new photos, are automatically shown. And in a tip to social media, any bookmark can be shared with a friend, a Realtor of via Facebook or Twitter.

Other data on a saved listing can be accessed from the site’s tabbed menu: Valuations, maps, comps, neighborhood info, Walk Score. The source of the information is always listed.

The site entered an open beta in November. Sign up is free.