“Live shopping” works for EBay Germany

16 Mar 2009

Almost at the same time as EBay CEO John Donahoe told analysts in the US on March 12 that the platform's focus will shift from auctions to fixed-price transactions, EBay Germany announced the portal EBay Wow will become a permanent part of the German platform. EBay Wow, a section where users can buy new, branded products, successfully passed a test phase last year, the company said.  

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Jim Townsend