Fairfax Media combines print and online classifieds

19 Mar 2009

Australia's Fairfax Media is combining the company’s print and online sales of automotive, employment and real estate classifieds to offer deals across media platforms. CEO Brian McCarthy said there would also be closer editorial cooperation between print and online

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.