IAB: Internet ad growth to slow but still grow

01 Apr 2009

More bad news about advertising on the Internet. A new study by IAB, conducted by PricewaterhouseCoopers, showed that online advertising growth was cut in half last year. U.S. online advertising revenues grew only 11 percent in 2008 to $23.4 billion—the slowest rate of growth since 2002.

2009 will be

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.