Why Facebook’s redesign is good for marketers by Brian Blum in Uncategorized 13 Apr 2009 Facebook COO Sheryl Sandberg says that the social networking site’s much maligned recent redesign is actually good news for marketers. Sandberg explained on the Facebook blog that there are three types of communication on Facebook – direct (which is where you message a friend), reciproc This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Strategy Brian Blum Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.