KBB to go pay-for-performance by Q4

04 Jun 2009

Kelley Blue Book is launching a new online classified search service in July called “The Trusted Marketplace.” The system moves away from the traditional listing model and will take advantage of search capabilities to present consumers with “bes

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.