The great Facebook land grab to begin Saturday: Vanity URLs available to all

10 Jun 2009

The Facebook land grab starts midnight Eastern time this Saturday. That’s when Facebook will allow its more than 200 million users to personalize the URLs for their profiles. Vanity URLs will make it much easier to find people and brands on Facebook via search engines, while potentially boosting its own traffic as well.

Until now, a user's URL has just been a randomly assigned

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Brian Blum

Brian Blum covers the U.S., Canada and Israel for Classified Intelligence Report, and contributes to our special reports and research projects. Originally from San Francisco and now based in Jerusalem, he has been with the AIM Group since 2004. He is the president of Blum Interactive Media, specializing in writing and multimedia content development for online, print, video and audio. His clients include newspapers, universities and non-profits. He is currently working on a book about the billion-dollar bankruptcy of a once high-flying Israeli startup.