Healing your advertisers’ pain by Shannon Kinney in Automotive, Marketplace, Real Estate, Recruitment 29 Jun 2009 In my last post we discussed effective needs analysis questions, and put This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Building SalesStrategy Shannon Kinney Shannon Kinney is a senior consultant, project director and social media leader at the AIM Group. She has more than 20 years of experience in key roles at major media companies, including several of the leading dot-coms in the classified advertising industry such as Cars.com, Knight Ridder New Media and Classified Ventures. In addition to leading our social media practice, she’s one of the AIM Group’s leading experts on real estate and automotive advertising, and sales training.