U.S. newspaper classified network: Will it fly?

06 Jul 2009

With Craigslist's revenue at $100 million a year, can newspapers in the U.S. out-Craig Craigslist?

Essentially, that's the question about a dozen key executives from major U.S. newspaper companies will be asking Tuesday at a closed-door meeting in Denver. They're trying to decide whether to launch an "industry-wide classified platform and brand," as outlined in a report published in

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.