EBay drops Yahoo for paid search

17 Sep 2009

Google now delivers paid search ads on EBay - or at least most of them, according to RKG's Mark Ballard, who has been studying the quiet transition.

"Over the past several months, our logs show that eBay had been testing Google ads for about 1 percent of it

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.