Auto ad revenue returning to U.S. newspapers

16 Oct 2009

Last year, as car sales plummeted, and GM filed for bankruptcy the Los Angeles Times felt compelled to remove its GM-sponsored "Chevy Showroom" Sunday insert. just reported that "Chevy Showroom" is back. Tribune, The New York Times Company and Hearst all told Bloomberg that GM, Daiml

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.