Classifieds ever coming back to newspapers? Lively debate at SNPA

By Peter M. Zollman

NAPLES, Fla. --- "An optimist and two pessimists from the newspaper industry got together ..." -- sounds like the start of a bad joke.

With the punch line being something along the lines of, "There's an optimist left in the newspaper industry?"

Maybe it sounds like a joke, but it was actually a panel discussion at the Southern Newspaper