Yahoo and GroupM collaborate for online content

21 Oct 2009

GroupM Entertainment and Yahoo just announced a partnership to help marketers creatively incorporate their brands into original online programming. The programs will appear exclusively throughout Yahoo's network of leading media properties including News, Sports, Finance and Entertainment. GroupM Entertainment and Yahoo will work together to identify advertisers, develop creative concepts that

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.