The Spanish Software as a Service (SaaS) company ASPgems S.L. launched Oficina Inmobilaria.es with which real estate agents can develop their own Web communication strategy independently from the big real estate Web portals…

“It is clear that the real estate market is passing difficult times, and we think that it is no longer is good enough for the companies in the real estate sector to invest their money only in the placement of classifieds within the generalist classifieds portals,” said CEO José Cabrera. “ASPGems wants to help realtors with their personal business strategy in the Internet, and thereby “to surpass the traditional limits of their business.”

Oficina Inmobilaria offers realty agents, building promoters and property developers’ different Web- hosting options. The simplest version, which is for free, includes the placement of unlimited number of classified ads on search-aggregator BuscadorInmobilario.es, a personalized Web options on Oficina Inmobilaria.es. For agents who want ASPGems to host their own domains, there are several models with different payment options, from €39 per month to €149 per month. The first 30 days are free.

Currently there are about 18,000 classified ads listed, mainly from the northeastern part of Spain (La Rioja, Basque county, and Navarra) but not from the big cities such as Barcelona or Madrid.