IAEWS: Innovation key to job sites’ survival by Mark Whittaker in Recruitment 18 Nov 2009 By Mark Whittaker CHICAGO — Employment Web sites have a better future than newspapers, but operators of those Web sites also see the need to revamp their offerings and marketing strategies. According to a survey done by the International Association of Employment Web Sites, 80 percent of employment site operators disagreed with the statement that job boards would This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Mark Whittaker Mark Whittaker joined the AIM Group as sales director in March 2009. His career in newspapers spans 30 years as a reporter, editor and online manager. He spent seven years as online managing editor and online director for PittsburghLive.com and the Tribune-Review Publishing Co. in Pittsburgh, and later worked as interactive media director for Beaver Newspapers Inc. in suburban Pittsburgh. At Beaver Newspapers, he was responsible for day-to-day advertising, design and operation of the company’s Web sites, supervising a staff of eight. At Tribune-Review, he oversaw about 20 Web sites, including ad sales, coordination between the Web sites and affiliated newspapers, and negotiating partnership agreements. He is based near Pittsburgh.