RumbaFish helps advertisers, publishers manage SN campaigns

18 Nov 2009

Social media can make money for publishers and advertisers and the new RumbaFish can help, according to its founder and CEO Michelle Bonat.  RumbaFish designed an online, self-serve widget that lets advertisers launch, manage and track social-network campaigns. The product debuted at the 2009 DEMO conference in September.

The product goal is t

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.