McLernon to lead YuMe’s video ad sales team

25 Jan 2010

Video-advertising technology company YuMe said Scot McLernon has joined the company as chief revenue officer. McLernon will lead YuMe's video ad sales group.

McLernon once led the interactive advertising sales team at CBS Marketwatch, which won several awards while McLernon was there. Most recently, McLernon was president of Upstream Group, Inc.

The full YuMe press release is

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Mark Whittaker

Mark Whittaker joined the AIM Group as sales director in March 2009. His career in newspapers spans 30 years as a reporter, editor and online manager. He spent seven years as online managing editor and online director for and the Tribune-Review Publishing Co. in Pittsburgh, and later worked as interactive media director for Beaver Newspapers Inc. in suburban Pittsburgh. At Beaver Newspapers, he was responsible for day-to-day advertising, design and operation of the company’s Web sites, supervising a staff of eight. At Tribune-Review, he oversaw about 20 Web sites, including ad sales, coordination between the Web sites and affiliated newspapers, and negotiating partnership agreements. He is based near Pittsburgh.