Auto video help for dealers, publishers from Cars.com
by Sharon Hill
12 Jul 2010Cars.com's recent Webinar, "Small Screen, Big Sales" offered several solid tips on using video to drive auto sales. While the target audience was auto dealers, there is much for auto vertical publishers to learn here as well. From Cars.com and auto pure executives we heard many solid ideas... Want
Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.