LeBonCoin.fr goes mobile

16 Jul 2010
Leading French classifieds provider Spir Communication has just unveiled a version of its free-ads site LeBonCoin.fr optimised for mobile phones. The move is a bid to extend the site's current reach of 11 million unique visitors per month viewing 300,000 new announces per day.Spir chose mobile specialists Airweb to make the move to the new platform.

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Steve Shipside

Steve Shipside has been a technology and business journalist since 1990. He has written for numerous daily newspapers (Guardian, Times, Telegraph etc.), websites (including the BBC), and TV (he was a presenter for the Blue Chip business program on Sky TV). Over the years he has written just about everything from celebrity chef interviews for Healthy Eating magazine to Spice Girls profiles for French fashion magazine Citizen K. His specialty, however, is communications and marketing, which is a subject that he covered extensively for Wired as well as trade titles Campaign, Ads International, and Revolution. He has also published books on e-marketing (Capstone), presentations (Dorling Kindersley), communicating effectively (DK), and CVs (Dummies guides). He is based in Paris and London and writes news, features, and analysis on the U.K. and French markets for the AIM Group, as well as training French newspaper journalists in the dark arts of social media.