Front-Line Listings by AutoTrader.com by Sharon Hill in Automotive 08 Feb 2011 Just in time for NADA Convention and Expo Feb. 5-7 in San Francisco, AutoTrader.com rolled out its online Front-line Listings. Inspired by the front-line concept of brick and mortar dealerships, the new auto marketplace feature is used when consumers search for other than specific vehicles. On AutoTrader.com it’s long been the practice to search for both new and used vehicles at once – a differentiator… Read More This article is only available to AIM Group clients. Please subscribe now or log in to view. Share autotrader.comfront-line listingsnada Sharon Hill Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.