10-fold increase forecast for mobile ads

03 Mar 2011
          NEW YORK --- Local mobile advertising will increase 10-fold in the next four years, and will be almost two-thirds of all local online advertising by 2015, according to projections released today at the Local Online Advertising Conference by Borrell Associates.           Gordon Borrell and Kip Cassino of Borrell said local mobile advertising in the United States last year was about a hal

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Peter M. Zollman

Peter M. Zollman brings more than 35 years of media experience to his role as founding principal of the AIM Group / Classified Intelligence Report. He has worked with a wide range of media companies, dot-coms, technology providers and start-ups to develop and expand successful interactive-media services. He is based in Altamonte Springs, Fla., near Orlando.