Fairfax names new classifieds chief

23 Mar 2011
          Sadly, lots of newspaper companies have given up on classifieds, or so it seems. But Fairfax Media in Australia --- where once the recruitment ads in the Sydney Morning Herald and The Age in Melbourne were known as the “rivers of gold” because they spun off so much money --- says it’s committed to the classified categories.          Nic Cola, who’s been with the company since 1986 and


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Peter M. Zollman

Peter M. Zollman brings more than 35 years of media experience to his role as founding principal of the AIM Group / Classified Intelligence Report. He has worked with a wide range of media companies, dot-coms, technology providers and start-ups to develop and expand successful interactive-media services. He is based in Altamonte Springs, Fla., near Orlando.