Toyotathon: social media auto sales

21 Dec 2011

By Sharon Hill

Today is the close of Toyota’s Shareathon,  a ten-day social media event rewarding new car buyers and those who use social media to promote the Toyota brand.  Everyone who buys a Toyota during this event and tweets about it earns a prepaid $500 debit card. With each retweet the car buyer earns another $50, up to $1000. The followers who do the retweeting are each e

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.