AutoTrader.com IPO possible, report says by Peter M. Zollman in Uncategorized 04 Feb 2012 Bloomberg News must love AutoTrader.com or have real good sources who talk about the company — because for the second time in a month, Bloomberg is reporting about a potential sale or IPO of AutoTrader.com, which is majority-owned by Cox Enterprises. In a report Sat This article is only available to AIM Group clients. Please subscribe now or log in to view. Share Alerts Peter M. Zollman Peter M. Zollman brings more than 35 years of media experience to his role as founding principal of the AIM Group / Classified Intelligence Report. He has worked with a wide range of media companies, dot-coms, technology providers and start-ups to develop and expand successful interactive-media services. He is based in Altamonte Springs, Fla., near Orlando.