Scripps real estate ad dollars way down

24 Feb 2012

According to its fourth quarter 2011 earnings report, E.W. Scripps’ real estate advertising revenue fared the worst of all the classified categories, with a year-over-year loss of 12 percent. Automotive had dropped 8.1 percent, employment ads 5.2 percent.  Scripps newspapers include Knoxville (TN) News Sentinel, Memphis (TN) Commercial Appeal,  and Ventura County Star in Calif.. Scripps also owns

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Sharon Hill

Sharon Hill has been a senior writer / analyst with the AIM Group since 2004, except for a two-year time-out to serve as sales and marketing manager for Suburban Newspapers of America. She worked at newspapers in California, the Carolinas and Indiana as a classified advertising sales supervisor and manager, and in newspaper circulation in Alaska. At the SNA, she was responsible for bringing in new members; lining up exhibitors, and helping develop programs for the classified conference and the classified alliance. She is also co-author of “Implementing and Managing Telework: A Guide for those who make it Happen” (Praeger Press) and a prolific blogger and social media user. She is based in Phoenix.